Aug
22
2016

Growing our audience on Facebook

LabourStart has had both a Page and Group on Facebook in English for several years, and has groups, pages and other accounts in other languages as well.  But growth to the English page, which we use to promote both top stories and our campaigns, has stalled recently.

Our English global page on Facebook - picking up nearly 2 new followers per hour.

Our English global page on Facebook – picking up nearly 2 new followers per hour.

A year ago, we had 10,078 followers of our main Facebook page in English; by the end of last week, that had risen to just 10,689 — a gain of only 611 new people in a whole year, or less than two per day.

I took two steps to increase our audience on Facebook which has resulted in significant gains for us.

First, I invited 225 of my Facebook friends to like LabourStart’s page.

And second, I purchased an inexpensive Facebook ad to promote the page.

As a result, we’re up to 10,828, a gain of 139 in just 3 days, or an average of 46 new followers per day.

You can help by inviting all of your Friends to like our Facebook page — do this from our page at https://www.facebook.com/labourstart.org/

Written by admin in: Social networks |

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