Sep
03
2015

LabourStart in Numbers – Q3 2015

This quarterly report raises more questions than it answers, and here are some of them:

1. We’re showing the total number of downloads from Google’s Android store for the first time. As we can see, after some time, many users who downloaded an app cease to be active users, or delete it from their phones. What can we do to sustain our numbers and grow them?

2. Nearly all our mailing lists are either shrinking or static (Swedish is an artificial growth – imports from the English list). What can we do to grow our lists over time? (Short answer: get unions which request campaigns to promote them to their members and allies.)

3. Only 5 new correspondents added in the last 90 days — how can we bring in new ones, especially to replace those who become inactive over time?

4. Traffic to our news pages remains quite low, especially to the non-English ones. We have twice as many unique users of our campaigns as we have of news.  What can we do to drive traffic to our news site? Ads on Google and Facebook?

NEW: Android app downloads (totals)

First number is current, second number is total installs

English: 428 / 686
Norwegian: 33 / 31
Esperanto: 28 / 76

Total: 489 current installs

Mailing lists

English: 85,962 – 86,373
French: 8,299 – 8,276
German: 5,793 – 5,700
Spanish: 5,462 – 5,431
Italian: 3,998 – 4,039
Turkish: 3,755 – 3,650
Korean: 2,996 – 3,080
Norwegian: 2,749 – 2,790
Russian: 2,384 – 2,408
Dutch: 1,775 – 1,743

Swedish: 1,239 – 387
Chinese: 1,103 – 1,103
Polish: 734 – 752
Finnish: 687 – 687
Japanese: 483 – 483
Arabic: 463 – 463
Portuguese: 373 – 355
Indonesian: 346 – 346
Hebrew: 282 – 278
Tagalog: 254 – 254
Farsi: 242 – 242

Social networks

Twitter followers

English: 14,881 – 14,676
Canada English: 4,613 – 4,422
Canada French: 803 – 728
USA: 524 – 521
Indonesia: 341 – 292
Italian: 330 – 290
French: 225 – 224
Spanish: 76 – 76
German: 75 – 76
Japanese: 21 – 21
Russian: 19 – 19
Portuguese: 8 – 7

Facebook

Like LabourStart.org page (English): 10,078 – 9,893
Members of LabourStart group: 8,526 – 8,500
Like LabourStart page (French): 478 – 478
Like LabourStart page (German): 433 – 428
Like LabourStart page (Turkish): 165 – 161
Like LabourStart page (Hebrew): 145 – 143

UnionBook

Members: 5,885 – 5,879

LinkedIn

LabourStart group: 1,948 – 1,944

Flickr

Union group on Flickr: 791 – 790

Website

Correspondents: 789 – 784

LabourStart.org (news)

Unique users – 18,711 – 24,170

Top countries (by sessions):

USA 27% – 28%
Canada 15% – 14%
UK 8% – 8%
Australia 6% – 8%
India 5% – 5%

Most popular pages – page views:

Home page – English 33,294 – 44,076
USA – English 14,883 – 13,854
Canada – English 6,543 – 6,791
Home page – Norwegian – 2,493
Australia – 2,234 – 2,673

LabourStartCampaigns.net (campaigns)

Unique users – 39,436 – 30,849

Top countries (by sessions):

Canada 19% – 23%
USA 15% – 15%
UK 15% – 12%
Germany 6% – 7%
Australia 5% – 4%

Most popular pages – page views:

Iran: Free Esmail Abdi now – 13,947
China: Stop police violence against workers fighting for their rights – 13,105
Turkey: Union busting at €1,000 hand bag producer SF Leather – 10,211
Malaysia: Stop union busting in SFI – 9,058
Poland: Stop sackings and union busting at port – 4,760

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