The following short draft is what I propose to put on the page where unions request campaigns. In filling in the form, they agree to be bound by what is written here. It won’t necessarily solve any problems, but it will at least make things clearer.
LabourStart’s ActNOW campaigns are a partnership between LabourStart and the union requesting the campaign. That means that each of us agrees to do certain things.
What LabourStart will do:
Upon receipt of a request for a campaign, LabourStart’s senior correspondents will discuss it among themselves and consult with the international trade union movement (including the global union federations – GUFs) if necessary. Campaigns proposed by national or local unions will almost always require — and benefit from — the approval of global union institutions. If a union is a member of a GUF, it is always best to approach them first and have the GUF propose the campaign.
LabourStart will setup the campaign in English (and retains the right to make changes to the proposed texts), arrange for its translation into a number of languages, and promote it to our mailing lists, via our website (including syndication through our newswires) and through social media such as Twitter, Facebook, LinkedIn and UnionBook. While the campaign is running, we will offer the union real-time reporting on support being shown, showing the names, unions and countries of those who signed up. We will run the campaign for three months, unless we are asked to close it down sooner.
Unions requesting a campaign from LabourStart are expected to do the following:
When proposing the campaign we will need a header, background text and default message; the union’s full name, logo and a description; a working link to a web page for more information; accurate and tested addresses for the target of the campaign; and photos to illustrate the campaign.
Once the campaign has launched, the union will do its utmost to promote the campaign to its own members, to other unions in its country, and to the global labour movement through any federations (such as GUFs or the ITUC) to which it might belong. Global unions will be expected to promote the campaign to their national affiliates. Promotion will not consist solely of a link on the union’s website, though this is obviously required. In addition, the union must use other tools such as email, social media and even offline methods to get the word out. The union must keep LabourStart updated, ideally by having a volunteer correspondent regularly posting news which we will link to the campaign.
After three months, the campaign will close unless a decision has been made to close it sooner. At that time the union will provide a report which we may circulate to supporters telling them what the effect of the campaign has been — not only whether the employer or government has conceded, but also whether the union members themselves were made aware of the international support shown to them and whether this boosted their morale.
LabourStart campaigns are offered free of charge.
If any of this is not clear, please don’t hesitate to get in touch with us.