Jul
15
2019
2

New campaign, new mailing lists and a book promotion

Cambodia: Workers at the West Mebun temple.

New campaign – Cambodia. We launched a new campaign in support of workers restoring the West Mebun temple last week at the request of BWI and the Building and Wood Workers Trade Union Federation of Cambodia. Today it has 4,213 supporters and appears in 16 languages (three of those will go live later today or tomorrow).

Sendy: Claims it will save us 99% of what we were spending on MailChimp.

Mailing lists: We have now completed the migration from MailChimp to Sendy, which will result in a very substantial cost saving. We’ve used the opportunity to create new sign-up pages on LabourStart for the mailing list in many languages, with more being added every day. Links to these new pages feature now on a number of our home pages. Though we still recruit most new subscribers from supporters of our campaigns, this will raise awareness of our mailing lists to a wider audience. We had a number of teething problems with our new host, but these now seem to have been overcome.

The result of our campaign: a 400% increase in the number of readers of this fantastic book.

Book promotion: We offered our book about migrant workers — The Strangers Among Us: Tales from a Global Migrant Worker Movement — for free for five days on Kindle. Previously, over the course of two years, we had only managed to sell 162 copies of this book. But our free campaign this month resulted in 662 more downloads — as well as a few sales of the print edition. This was a massive increase in the number of people who are reading the book, which is great. As expected, a handful of our readers complained that we were using the Amazon Kindle platform, so we located a PDF version and shared this with them as a free download. We will do this for one of our other books in September.

Written by admin in: Campaigns,Mailing list,Publications |
Jun
07
2019
0

Malaysia, Pakistan, Philippines – we focus on Asia this month

Pictured: LabourStart editor Eric Lee with leaders of the Malaysian Trades Union Congress last week in Kuala Lumpur.

Malaysia: LabourStart editor Eric Lee spent several days in Malaysia, working together with the Ethical Trading Initiative on a new project they have started on migrant labour. We met with leaders of Malaysian unions, including the Malaysian Trades Union Congress, a number of pro-labour NGOs, a social democratic MP, activists from the Malaysian Socialist Party, and representatives of the global union federations BWI and IndustriALL in the country.

Pakistan campaign: At the request of the ITF, we launched a campaign in supported of 8 sacked dock workers in Karachi. After about a week online, it had just over 5,200 supporters and appeared in 13 languages.

Philippines campaign: At the request of BWI, we launched a campaign against the giant transnational company Holcim. After less than a week online, it had over 4,700 supporters and appeared in 14 languages.

Email service provider: Our current provider is MailChimp and it’s quite expensive. We are currently exploring alternatives, and have migrated some of our lists over to Sendy, a much less costly solution, using a hosting service in Belgium that specialises in this.

Telegram: Following the revelations about hacking that targetted WhatsApp — and specifically targetted activists — we set up a public LabourStart channel on the more secure Telegram platform, a closed private group for members of our Executive, and will soon announce a public discussion group using Telegram as well.

Arthur Svensson prize: LabourStart, which won this prestigious Norwegian trade union award in 2016, has been invited back to Oslo for a ceremony in June to honour the current recipient.

Written by ericlee in: Campaigns,Events,Mailing list,Publicity |
Feb
28
2019
0

February: a victory in Korea, a new campaign in Jordan

Bangladesh: We promoted a story about the Bangladesh Accord (IndustriALL) as a top global labour news story, and across social media.

Belgium: The transport workers union got in touch and interview Eric Lee for their online and print magazine.

Iran: We publicised as a top global news story, and across social media, the arrest of Mokhtar Asadi, a teacher in Iranian Kurdistan. We also shared the IUF’s story about Amnesty International and Iran on social media, and as a top global news story.

Jordan: We launched a campaign at the request of the ITUC and Solidarity Center. After less than two weeks online, the campaign appears in 15 languages, and has 5,270 supporters.

Kazakhstan: We closed one of our campaigns after three months online. We are still waiting for a report from the campaign sponsors.

Namibia: We made the mine strike story a top global news story.

Nigeria: We gave extensive publicity to an ITUC news story about Nigeria.

North Korea: We made a story about 150,000 forced labourers into top global labour news story and shared it widely on social media.

South Korea: Victory in our campaign together with the KPTU, who wrote to thank us. We publicised the victory across social media and with a mailing to our English list (the campaign was only translated into a few languages in the few days it was online).

Thailand: We closed one of our campaigns after three months online. We are still waiting for a report from the campaign sponsors.

Ukraine: We shared the story of the Ukrainian miners’ protest underground as a top global news story and across social media.

USA: We posted a story about a big retail strike in New England across social media.

Venezuela: We promoted the PSI statement as a stop global news story and across social media.

Zimbabwe: We posted widely about the detention of the ITUC Africa secretary general and his subsequent release.

Correspondents: We added new correspondents from Italy, the USA, Russia, and Guyana. We also posted on social media an appeal for people to signup to be correspondent (producing no results). We published online the guidelines for correspondents in Italian. We’ve received a translation of the interface for correspondence in Spanish but it needs some more work.

Mailing lists: We posted an appeal to recruit new subscribers across social media. We added 674 new campaign supporters to the lists; there was considerable growth to our Thai list this time.

Women: We wrote to all correspondents about International Women’s Day – as I did last year, using almost the same text.

Feb
03
2019
0

LabourStart in Numbers – 1 November 2018 – 31 January 2019

Highlights:

  • Thanks to GDPR, almost all the mailing lists are shrinking in size. The only ones to grow in the last quarter are Korean, Russian, Hungarian, and Esperanto.
  • On social media, the big news is the spectacular growth of our revived Twitter feed in Spanish – thanks to Derek’s hard work. LabourStart’s Spanish speaking correspondents, translators and supporters are invited to help keep this growth going.
  • Traffic to the main news site was relatively stable, with just under 400,000 visitors this quarter.

In the list below, the first number is the current total, the second one is our previous total.

Mailing lists

The top 10:

English: 79,891 – 80,850
French: 8,531 – 8,610
German: 6,065 – 6,103
Spanish: 5,228 – 5,356
Turkish: 4,243 – 4,260
Korean: 3,791 – 3,740
Italian: 3,663 – 3,719
Russian: 2,725 – 2,450
Norwegian: 2,553 – 2,603
Dutch: 1,638 – 1,669

The others:

Swedish: 1,098 – 1,179
Chinese: 1,037 – 1,043
Arabic: 957 – 957
Portuguese: 849 – 859
Polish: 713 – 798
Finnish: 538 – 562
Japanese: 446 – 446
Indonesian: 395 – 395
Hebrew: 257 – 262
Ukrainian: 247 – 254
Farsi: 218 – 232
Georgian: 217 – 217
Tagalog: 203 – 203
Esperanto: 179 – 177
Hungarian: 178 – 159
Danish: 83 – 86
Czech: 71 – 72
Thai: 64 – 64
Greek: 57 – 57
Romanian: 41 – 41
Hindi: 37 – 37
Vietnamese: 25 – 25
Bulgarian: 18 – 18
Slovakian: 15 – 15
Creole: 12 – 12
Sinhalese: 1 – 1

Facebook

Like LabourStart.org page (English): 12,835 – 12,698
Members of LabourStart group (Global Labour News and Information): 8,629 – 8,899
Like LabourStart page (Turkish): 2,314 – 2,365
Like LabourStart UK page: 2,075 – 2,088
Like LabourStart page (French): 581 – 575
Like LabourStart page (German): 495 – 493
Friends of LabourStart Brasil: 468 – 450
LabourStart TV: 404 – 405
Like LabourStart page (Hebrew): 157 – 157
Members of LabourStart Vostok (Russian): 111 – 126

Twitter

English: 21,374 – 20,878
Canada English: 9,578 – 9,549
USA: 3,584 – 3,586
Australia: 3,075 – 2,863
Canada French: 1,956 – 1,939
Spanish: 1,200 – 70
Italian: 516 – 525
Swedish: 364 – 366
Indonesia: 354 – 353
Portuguese: 321 – 307
French: 235 – 236
German: 123 – 94
Russian: 34 – 31
Japanese: 19 – 19
Dutch: 12 – 12
Arabic: 7 – 7

Linked In

LabourStart group: 2,119 – 2,088

Flickr

Union group on Flickr: 834 – 831

Website traffic to the main news website

Visitors 391,616 – 399,164

Top countries (by sessions):

USA 39% – 38%
UK 13% – 12%
France 5%
India 5% – 6%
Canada 4% – 4%

Correspondents: 905 – 900

Jan
31
2019
0

New year – new campaigns, with 3 launched in the last 2 weeks

Bangladesh: We shared the story about the garment strikers being sacked widely on a social media, and as a top global news story.

Brazil: We shared the BWI/IndustriALL statement on Vale and the dam disaster on social media and as a top global news story.

Canada: We did a mailing to our Canadian supporters in support of the UFCW.

Germany: We shared widely on social media and as a top global news story the Education International story about a joint German/Polish/Israeli teachers’ event to mark Holocaust Memorial Day.

Guatemala: We launched a new campaign at the request of PSI.

Iran: At the request of Amnesty International, we shared their campaign as a top global labour news story, and across social media. Earlier, we publicised the re-arrest of Iranian trade unionist Esmail Bakhshi at the request of one of our correspondents in New Zealand.

Korea: We launched a new campaign at the request of PSI.

Philippines: At the request of the Education International, we launched a campaign. It is now live in 15 languages.

South Africa: We shared a COSATU general strike story widely on social media.

Sudan: We publicised a story about Sudanese protests – led by the doctors’ union – as a top global news story and across social media.

Thailand: Noting the low participation rates for the Thai language version of the campaign, we wrote to the ITF and they have contacted the local union to ensure broader support.

Tunisia: We shared our coverage of the general strike widely on social media.

UK: We added a new correspondent.

USA: We shared the Labor Notes story about victory in LA teachers’ strike across social media, and as a top global news story.

Labour Photo of the Year: We began discussing the possibility of reviving this competition.

Mailing lists: We added 211 campaign supporters to our lists.

Coding issues: There was a fairly long to-do list here, but we’ve managed to cross a few of the items off the list.
We managed to fix the repeating text in the left column of country news pages in French — this was a particular problem for the Canadian news page.
We also fixed a problem with the display of labour history items in French on the Canada page.
We fixed our news page to ensure that when clicking on a state or province, you are taken to the new page and the correct language (this was previously hard-coded to English).
We fixed it so that all countries that have directories named after them now point to the correct pages, e.g., www.labourstart.org/cuba.
We fixed the display of country names in the centre column on the Spanish page.
We changed the campaign page to offer a radio button with yes/no options for joining the mailing list. Some campaigning organisations, including Britain’s TUC, have found that this increases the number of people who opt-in to mailing lists.
We fixed the problem which would arise when people adding commas to their names when supporting our campaigns; this breaks the syntax for sending emails, and has lead to some bounces recently.

Jan
16
2019
0

Our first campaign of the new year launched

The first two weeks of the new year have seen a surge of activity, including a new campaign in support of railway workers in Thailand.

Australia: We shared the story about the Australian government documents and the MUA dispute as a top global news story and on social media.

Bangladesh: We promoted UNI’s story on the garment workers strike as a top global news story, and across social media.

Finland: We had a meeting in London with one of our most active and veteran Finnish correspondents, and discussed future collaboration.

Hungary: Following up on our campaign in December, we shared the story about the ongoing protests and upcoming strike in Hungary as a top global news story and on social media.

India: We had exemplary coverage of the general strike, which was possibly the largest strike in human history, both as top global news stories and across social media.

Korea: We promoted a story about the dramatic end of a smokestack sit-in as a top global news story and across social media.

New Zealand: We welcomed a new correspondent.

Thailand: We launched a new campaign at the request of the ITF, our first campaign of 2019. After just six days online, it has over 5,000 supporters and appears in 12 languages with more on the way.

UK: We helped a UK charity promote their annual campaigner prize, asking our supporters to suggest candidates. LabourStart won the prize two years ago.

Ukraine: We promoted a story about women mine workers in Ukraine on hunger strike as a top global news story, and across social media.

USA: We shared the story about Tesla’s unwillingness to buy a GM plant in Youngstown because it’s unionised – as a top priority global news story, and across social media. We also promoted the story about the Florida McDonald’s walkout across social media and as a top global news story. And we gave a lot of coverage to the ongoing Los Angeles teachers’ strike, both as top global story and across social media.

Zimbabwe: The ITUC Zimbabwe story is promoted as a top global story, and shared widely on social media.

Executive: The members of LabourStart’s Executive held their first quarterly videoconference following up three months later on the decisions taken in Barcelona. They discussed, among other things, the addition of new members to the Executive and a global conference in 2019. More details coming soon.

Internationalisation: We focussed on Spanish and began moving toward a translation of the interface for adding news, as well as a signup page for new correspondents in that language. We also fixed the problem of showing country news in Spanish for countries with spaces in the names (e.g., Costa Rica). But we need to fix this for other languages too and will do this shortly.

Mailing lists: We imported 192 new subscribers to our lists in the first two weeks of the new year. We raised the question of how to grow mailing lists in the post-GDPR era to the e-campaigning forum and received some helpful ideas, which we will be implementing in our campaigning platform.

Dec
31
2018
0

Final update for 2018: A setback in Hungary ends a year of activism

I thought I’d get off an update before 2018 ends. Here’s what we’ve been up to for the last 12 days:

Cambodia: We publicised the story about 95 NGOs condemning convictions of union leaders in Cambodia, sharing it widely on social media and as a top global news story on LabourStart.

Canada: Our CUPW campaign got a boost, in part due to the Hungary mailing (see below), picking up 653 new supporters in the last week, and becoming our largest active campaign. It currently has 8,412 supporters and we may be able to push this up to 10,000.

China: A new campaign has been suggested to us; we’re waiting to see if a partner can be found.

Global: Today, we shared the IFJ’s news report about 94 journalists being killed this year both as a top global news story on LabourStart, and across social media.

Hungary: We closed our campaign eight days ago, after the President signed the “slave law”. The campaign was only live for five days, got 7,288 supporters, and appeared in 13 languages. The Hungarian unions gave us a text to use to sum up what happened. We followed this with a mass mailing to all our lists reporting on this setback (because we make a point of being honest and transparent, and we share good news and bad). The mailing encouraged people to support our other active campaigns, to follow us on social media, and to donate — two days before Christmas. Because of that, response rates were low.

India: We shared a story about the 30,000 strong farmers’ “long march” as a top global news story, and on social media, as well as making it our photo of the week. We did the same with a story about a hunger strike by Indian teachers.

Philippines: We shared a story about a protest camp story as a top global news story and across social media.

UK: We supported the TUC’s campaign in support of restaurant workers at TGIF with a mass mailing to our UK list.

Zimbabwe: We promoted our Zimbabwe news page with its stories about the hospital strike as a top global story and across social media.

Correspondents & Translators: We wrote an end of year message to all correspondents and translators – especially to encourage inactive correspondents to contribute again, and to encourage inactive translators for specific languages to get involved again. In that message I was able to point out some interesting (to me) numbers:

As of today, our correspondents have posted over 45,000 news stories this year on LabourStart. That’s 124 stories every day, on average.

There were a total of 107 active correspondents this year, posting about 421 stories each, more than one every day.

LabourStart’s news is read by tens of thousands of trade unionists. This year we had 791,732 visitors to the web site. Many trade unionists depend on LabourStart to keep them up to date with what is in happening in the international trade union movement.

Internationalisation: We fixed the home page in French to work like the one in English, which means that Canadian stories no longer dominate the top of the page.

Mailing lists: In an end of year boost, we added 672 new subscribers to our lists – most in English and Russian.

Nov
20
2018
0

November update: 2 campaigns launched, we revitalise LS in Spanish, German, Swedish, etc

Brazil: Following the election, we promoted the EI story about Brazil as a top global news story and across social media.

China: We promoted the story about a Chinese firm that forced workers to eat cockroaches and drink urine – as a top global news story, and on social media. Two officials at the Hong Kong Confederation of Trade Unions signed up as LabourStart correspondents.

Germany: We renewed our Twitter account in German, and are posting to it every day. We now follow well over 400 other accounts and some of those have started following back, and as a result, this month we’ve picked up about 20 new followers. It’s a beginning.

India: We shared the ITUC story on erosion of labour laws in India as a top global news story and widely on social media. We also participated in a London meeting of various NGOs and campaigning organisations in the UK in support of workers in the tea plantations of Assam; the organisers of the event publicly thanked LabourStart for promoting their campaign targetting UK tea companies.

Indonesia: We shared the IUF story on Coca-Cola struggle as a top global news story and widely on social media.

Kazakhstan: We launched a new campaign at the request of many global and national unions to protest the repression of trade unionists here. In the first 5 days online, the campaign has over 3,600 supporters and appears in 11 languages.

Philippines: We shared a story about a trade unionist being killed in the Philippines on social media.

Spain: We are in discussion with one of the national trade union centres about a possible campaign, to be launched soon.

Sweden: We resume doing mailings to our Swedish list now that our campaigns are once again being translated into Swedish. We now have 7 volunteer translators for Swedish.

Thailand: We launched a new campaign at the request of IndustriALL to protest the behaviour of Mitsubishi Electric. After 12 days online, the campaign is in 13 languages and has over 5,450 supporters.

Turkey: We shared the ITUC story on the murder of a trade union leader as a top global news story and widely on social media. Our campaign in support of workers at Istanbul’s new airport, launched six weeks ago, is now in 23 languages, and has almost 8,700 supporters.

UK: We had a long meeting at Unite the Union’s headquarters to discuss future joint work. We created a meme in support of RMT strikers on the London Underground and post it on social media. It is very widely shared.

Finances: We thanked TUAC for their generous donation. Amazon has begun to pay us — finally — for books we have published using their CreateSpace platform and Kindle.

Internationalisation: We’re getting our campaigns framework translated into Kurdish and Nepalese and we had a campaign translated for the first time in a long time into Arabic. The Spanish home page now has all country names translated into Spanish, where we are now showing top global news stories, as we do in some other languages. Derek has also begun tweeting in Spanish.

Mailing lists: We added 93 new subscribers, who opted-in from campaigns.

News: We fixed the link that allows correspondents to change their default language and country, and tested it.

Nov
02
2018
0

LabourStart in Numbers – August-October 2018

Some highlights:

* There seems to be an increase in traffic to the site, with our internet host showing a rise to almost 400,000 visitors in this quarter — half of them coming from the USA and UK.

* As before, our mailing lists are shrinking in size, largely due to the effect of GDPR – which prevents us from automatically signing up new supporters for our campaigns. All of our top 10 lists except for Turkish have gotten smaller, and the only lists to grow were relatively small ones (Chinese, Esperanto and Hungarian).

* There has been some growth on Facebook — we’ve picked up over 300 new followers for our main page, and about another 100 have joined our group there (which is no longer branded as LabourStart).

* On Twitter we did much better, picking up 333 more followers for our main English global feed, 80 more for our Canadian English feed, and 187 more for our revived Australian feed.

* Our group on LinkedIn continues to grow, picking up 60 more members in this period.

* We are now back at 900 volunteer correspondents, as people continue to sign up to post news, but only a fraction of them remain active at any time.

In the list below, the first number is the current total, the second one is our previous total.

Mailing lists

The top 10:

English: 80,850 – 81,559
French: 8,610 – 8,658
German: 6,103 – 6,131
Spanish: 5,356 – 5,372
Turkish: 4,260 – 4,189
Korean: 3,740 – 3,740
Italian: 3,719 – 3,733
Norwegian: 2,603 – 2,644
Russian: 2,450 – 2,484
Dutch: 1,669 – 1,669

The others:

Swedish: 1,179 – 1,180
Chinese: 1,043 – 1,040
Arabic: 957 – 957
Portuguese: 859 – 861
Polish: 798 – 798
Finnish: 562 – 595
Japanese: 446 – 447
Indonesian: 395 – 395
Hebrew: 262 – 264
Ukrainian: 254 – 273
Farsi: 232 – 232
Georgian: 217 – 217
Tagalog: 203 – 203
Esperanto: 177 – 174
Hungarian: 159 – 156
Danish: 86 – 91
Czech: 72 – 73
Thai: 64 – 64
Greek: 57 – 57
Romanian: 41 – 41
Hindi: 37 – 37
Vietnamese: 25 – 25
Bulgarian: 18 – 18
Slovakian: 15 – 15
Creole: 12 – 12
Sinhalese: 1 – 1

Facebook

Like LabourStart.org page (English): 12,698 – 12,395
Members of LabourStart group (Global Labour News and Information): 8,899 – 8,795
Like LabourStart page (Turkish): 2,365 – 2,368
Like LabourStart UK page: 2,088 – 2,033
Like LabourStart page (French): 575 – 576
Like LabourStart page (German): 493 – 493
Friends of LabourStart Brasil: 450 – 428
LabourStart TV: 405 – 403
Like LabourStart page (Hebrew): 157 – 159
Members of LabourStart Vostok (Russian): 126 – 126

Twitter

English: 20,878 – 20,545
Canada English: 9,549 – 9,469
USA: 3,586 – 3,560
Australia: 2,863 – 2,676
Canada French: 1,939 – 1,957
Italian: 525 – 532
Swedish: 366 – 366
Indonesia: 353 – 353
Portuguese: 307 – 291
French: 236 – 231
German: 94 – 95
Spanish: 70 – 69
Russian: 31 – 28
Japanese: 19 – 19
Norwegian: 18 – 18
Turkish: 17 – 14
Dutch: 12 – 12
Arabic: 7 – 7

Linked In

LabourStart group: 2,088 – 2,028

Flickr

Union group on Flickr: 831 – 831

Website traffic to the main news website

Visitors 399,164 – 239,465

Top countries (by sessions):

USA 38% – 32%
UK 12% – 7%
India 6% – 6%
Germany 4% – 7%
Canada 4% – 7%

Correspondents: 900 – 883

Nov
02
2018
0

Reviving our campaigns and mailings in Italian, Polish, Arabic and other languages

Brazil: We gave extensive publicity to the IUF’s powerful editorial on the eve of the elections.

Canada: We did a mailing to our Canadian list promoting CLIFF, the labour film festival.

Italy: As we were having some difficulties getting our campaigns and mailings translated, we invited 819 Italian speakers on our English mailing list to volunter to help with translations — and have been inundated with many positive responses.

Poland: We did something similar to the Polish list, and now have translators and translations of our campaigns after a very long time.

Spain: We have been approached by Spanish unions about launching a campaign and hope to do this shortly.

Turkey: We shared Human Rights Watch’s story about the Istanbul airport struggle widely. At the moment, our campaign has 8,459 supporters and appears in 21 languages, with more coming. This campaign too should rise to above 10,000 supporters.

USA: We shared Unite Here’s Marriott campaign to social networks. We also shared widely a news story from the USA about journalists in new media who are organising and voting to strike.

Campaigns: We’ve improved the ability to share campaigns by email with friends in English. The French version is also being prepared now. We also now have translations of a basic text to use 7 days after a campaign launch, when writing a followup message to people who haven’t yet opened our mailing — this is now in English, French, Italian, Russian and Turkish, and our campaigns will now always receive a boost after a week in those languages. (Previously, we did this only in English.) Our attempts to find new volunteer translators for our campaigns in Arabic has not yet resulted in anything concrete, despite writing directly to more than 2,000 Arabic speakers on our English list.

Mailing lists: We added just 45 new subscribers to our lists, most of them for our Turkish list.

Articles: We shared Eric’s article from the current issue of International Union Rights magazine, on the subject of online campaigning as a top news story on LabourStart and on social networks.

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