Category: Social networks

Campaign updates from Iran, Israel, China, Korea, Kyrgyzstan, Poland, Turkey – and more …

The first two weeks of December were a busy time for us, especially regarding campaigns.

2016 conference:

Updates will appear on top of Inside LabourStart as we get them.

Campaigns:

At the suggestion of Andy, I’ll be drawing up a short report on how we did with campaigns in 2015, and we can circulate this early in the new year to our lists.

Iran: At the request of the Education International we launched a campaign 3 days ago demanding the release of a jailed teacher trade unionist. But within 1 day, we received reports that he’d ended his hunger strike and was released. We are now waiting for confirmation of this and will then close the campaign.

Israel/China: The deal to import tens of thousands of workers from China to Israel as bonded labour has fallen through, and as a result we’ve been asked to close the campaign. The campaign had 6,263 supporters in 14 languages despite having been online for little more than one week. We’ll be releasing a statement shortly.

Korea: The campaign continues to grow, and as of this morning has over 10,200 supporters, 1,359 of whom supported the Korean-language version.

Kyrgyzstan: I have asked IndustriALL for permission to close this, as more than three months have passed. We’re still waiting for a green light to do this.

Poland: We closed the ITF Poland campaign after three months. The campaign had 7,910 supporters; we don’t have a final message from the ITF about results of our efforts, despite having asked for such a report.

Turkey: We closed down the SF Leather/Mulberry campaign after more than four months with the agreement of IndustriALL. It was a large campaign with 11,571 supporters.

Outreach:

I have been invited next week to participation in a small workshop at the International Institute for Social History in Amsterdam; they are keen to discuss their relationship with the global labour movement and the question of archives.

In February, I’ve been invited to speak in Gdansk at a meeting of European trade union communications officers, organized by the European Trade Union Confederation and the European Trade Union Institute.

Facebook & Twitter:

Our group (not page) is increasingly dominated by a handful of individuals some of whom seem to think that we are connected somehow to the British Labour Party. I have written a sticky post on top of the group for all to see encouraging people to post items about the labour movement. It has had limited success.

Meanwhile, our Canadian feed on Twitter continues to thrive, with over 5,000 followers. (See Derek’s post below.)

LabourStart in Numbers – September-November 2015

Growth is indicated below in green, and declines in red.  The second number, where available, is from the previous quarter.

Android app downloads (totals)

First number is current, second number is total installs. The numbers in brackets are from the previous quarter.

English: 408 / 721 [428 / 686]
Norwegian: 37 / 43 [33 / 31]
Esperanto: 30 / 88 [28 / 76]

Total: 475 current installs [489]

Mailing lists

English: 85,588 – 85,962
French: 8,325 – 8,299
German: 5,785 – 5,793
Spanish: 5,448 – 5,462
Italian: 3,970 – 3,998
Turkish: 3,719 – 3,755
Korean: 3,068 – 2,996
Norwegian: 2,782 – 2,749
Russian: 2,433 – 2,384
Dutch: 1,774 – 1,775

Swedish: 1,256 – 1,239
Chinese: 1,103 – 1,103
Polish: 793 – 734
Finnish: 687 – 687
Japanese: 488 – 483
Arabic: 463 – 463
Portuguese: 416 – 373
Indonesian: 346 – 346
Hebrew: 282 – 282
Tagalog: 254 – 254
Farsi: 242 – 242

Social networks

Twitter followers

English: 15,395 – 14,881
Canada English: 4,962 – 4,613
Canada French: 876 – 803
USA: 563 – 524
Italian: 421 – 330
Indonesia: 360 – 341
Swedish: 306 –
French: 229 – 225
German: 90 – 75
Spanish: 74 – 76
Portuguese: 47 – 8
Japanese: 21 – 21
Russian: 18 – 19

Facebook

Like LabourStart.org page (English): 10,177 – 10,078
Members of LabourStart group: 8,611 – 8,526
Like LabourStart page (French): 483 – 478
Like LabourStart page (German): 447 – 433
Like LabourStart page (Turkish): 169 – 165
Like LabourStart page (Hebrew): 148 – 145
Members of LabourStart Vostok [Russian] – 82

UnionBook

Members: 5,909 – 5,885

LinkedIn

LabourStart group: 1,970 – 1,948

Flickr

Union group on Flickr: 791 – 790 [updated numbers not available]

Website

Correspondents: 798 – 789

LabourStart.org (news)

Unique users – 22,366 – 18,711

Top countries (by sessions):

USA 29% – 27%
Canada 15% – 15%
UK 9% – 8%
India 5%
Australia 5% – 6%

Most popular pages – page views:

Home page – English 41,764 – 33,294
USA – English 13,941 – 14,883
Canada – English 6,294 –  6,543
Home page – Norwegian – 2,807 – 870
Home page – Indonesian 2,576 -1,401

LabourStartCampaigns.net (campaigns)

Unique users – 35,723 – 39,436

Top countries (by sessions):

UK 17% – 15%
Canada 16% – 19%
USA 14% – 15%
Germany 5% – 6%
Australia 5% – 5%

Most popular pages – page views:

UK: Support strikers at the National Gallery in London – 8,819
Estonia: Reinstate Sergey Mastepan – 8,493
Kyrgyzstan: Stop union-busting, reinstate Zhanaydar Ahmetov – 6,991
Korea: Stop attacks on trade unions now – 5,778
Libya: Protect female activists now! – 5,737

LabourStart in Numbers – Q3 2015

This quarterly report raises more questions than it answers, and here are some of them:

1. We’re showing the total number of downloads from Google’s Android store for the first time. As we can see, after some time, many users who downloaded an app cease to be active users, or delete it from their phones. What can we do to sustain our numbers and grow them?

2. Nearly all our mailing lists are either shrinking or static (Swedish is an artificial growth – imports from the English list). What can we do to grow our lists over time? (Short answer: get unions which request campaigns to promote them to their members and allies.)

3. Only 5 new correspondents added in the last 90 days — how can we bring in new ones, especially to replace those who become inactive over time?

4. Traffic to our news pages remains quite low, especially to the non-English ones. We have twice as many unique users of our campaigns as we have of news.  What can we do to drive traffic to our news site? Ads on Google and Facebook?

NEW: Android app downloads (totals)

First number is current, second number is total installs

English: 428 / 686
Norwegian: 33 / 31
Esperanto: 28 / 76

Total: 489 current installs

Mailing lists

English: 85,962 – 86,373
French: 8,299 – 8,276
German: 5,793 – 5,700
Spanish: 5,462 – 5,431
Italian: 3,998 – 4,039
Turkish: 3,755 – 3,650
Korean: 2,996 – 3,080
Norwegian: 2,749 – 2,790
Russian: 2,384 – 2,408
Dutch: 1,775 – 1,743

Swedish: 1,239 – 387
Chinese: 1,103 – 1,103
Polish: 734 – 752
Finnish: 687 – 687
Japanese: 483 – 483
Arabic: 463 – 463
Portuguese: 373 – 355
Indonesian: 346 – 346
Hebrew: 282 – 278
Tagalog: 254 – 254
Farsi: 242 – 242

Social networks

Twitter followers

English: 14,881 – 14,676
Canada English: 4,613 – 4,422
Canada French: 803 – 728
USA: 524 – 521
Indonesia: 341 – 292
Italian: 330 – 290
French: 225 – 224
Spanish: 76 – 76
German: 75 – 76
Japanese: 21 – 21
Russian: 19 – 19
Portuguese: 8 – 7

Facebook

Like LabourStart.org page (English): 10,078 – 9,893
Members of LabourStart group: 8,526 – 8,500
Like LabourStart page (French): 478 – 478
Like LabourStart page (German): 433 – 428
Like LabourStart page (Turkish): 165 – 161
Like LabourStart page (Hebrew): 145 – 143

UnionBook

Members: 5,885 – 5,879

LinkedIn

LabourStart group: 1,948 – 1,944

Flickr

Union group on Flickr: 791 – 790

Website

Correspondents: 789 – 784

LabourStart.org (news)

Unique users – 18,711 – 24,170

Top countries (by sessions):

USA 27% – 28%
Canada 15% – 14%
UK 8% – 8%
Australia 6% – 8%
India 5% – 5%

Most popular pages – page views:

Home page – English 33,294 – 44,076
USA – English 14,883 – 13,854
Canada – English 6,543 – 6,791
Home page – Norwegian – 2,493
Australia – 2,234 – 2,673

LabourStartCampaigns.net (campaigns)

Unique users – 39,436 – 30,849

Top countries (by sessions):

Canada 19% – 23%
USA 15% – 15%
UK 15% – 12%
Germany 6% – 7%
Australia 5% – 4%

Most popular pages – page views:

Iran: Free Esmail Abdi now – 13,947
China: Stop police violence against workers fighting for their rights – 13,105
Turkey: Union busting at €1,000 hand bag producer SF Leather – 10,211
Malaysia: Stop union busting in SFI – 9,058
Poland: Stop sackings and union busting at port – 4,760

A quiet start to August

Our Turkey campaign (SF Leather/Mulberry) with well over 9,000 messages sent, is now our third largest current campaign, having displaced the Malaysia forestry workers’ campaign.  We’ve finally seen an increase in the number of supporters from Turkey itself, with 299 supporting the Turkish-language version of the campaign and another 120 people from Turkey supporting the English version.

In the next five days I expect to close two campaigns launched in early May — in support of workers in Hungary and Iran.  Both campaigns attracted fewer than 7,000 supporters each, while all the campaigns since then have been considerably larger.  Our current Iran campaign, for example, is 78% larger than the one we launched in May.

As a result of these campaigns, our mailing lists continue to grow. I just added 195 new supporters to our lists, with 144 of them going to the English list.

We publicized the IUF’s latest campaign (hotel workers in Myanmar) both through our Facebook page and group, and in a mass mailing.  Following our mailing, the number of supporters for that campaign has nearly doubled.

There had been a problem when we posted a link to one of our country news pages (e.g., Canada) on Facebook.  We had no control over the image that was shown, nor was the text particularly suitable.  These have now been fixed.

We’ve been approached by the Palestinian postal workers union who are asking for our help in getting connected internationally.  I’ve passed this on to UNI and we’ll explore helping them make links directly with postal workers unions in different countries.

Thunderclaps, social networks and how to grow a campaign

The last seven days at LabourStart …

Campaigns:

SF Leather/Mulberry: I sent out a followup mailing to the 70,000+ people on the English list who didn’t open last week’s message. This added a considerable number of new supporters. The campaign is now up to 8,432 supporters. Due to the very low response to our first appeal in Turkish, we drafted an entirely new appeal and sent that out as well. Still, response rates in Turkey remain low, with just 131 supporters for the Turkish language version of the campaign (plus another 90 supporters of the English campaign from Turkey).  I have consulted our Turkish comrades and we are discussing why this is happening and what we can do about it.

Esmail Abdi: This remains our largest current campaign, with 12,252 messages sent so far. The Canadian teachers-initiated Thunderclap was successful in the sense that it reached over 330,000 people, but it generated very few new supporters for the campaign. This confirms previous experience with using Facebook and Twitter to promote campaigns — their impact is much less than you might think, and email remains a far more powerful tool. This doesn’t mean we shouldn’t use social networks — of course we should; in fact, we’re posting more content than ever before to Facebook, reaching a larger audience.

IUF SABMiller campaign: Following the company’s attempt to block messages, we did a mailing to encourage support this IUF campaign.

Translations: I’ve improved an online form I created some time ago which will make it easier and quicker to deal with submitted translations of campaigns (where the translators are unable to upload the campaigns themselves). We’ll start using this from the next campaign we get.

Mailing lists:

We continue to pick up many new subscribers due to the campaigns. A couple of days ago, I added 256 new subscribers — including 44 new ones for our Turkish language list.
We now have a Sinhalese list, but only one name on it for the moment.

Apps:

Our Norwegian language app for Android is now available in the Google Play store.

Donations:

We’ve had 3 large donations from Canadian unions in recent days.

Iran, Turkey, Morocco, Malaysia, Norway, Burma and Transnistria – another week goes by at LabourStart

esmailCampaigns:

We launched a new campaign demanding the release of a jailed Iranian teacher trade union leader, Esmail Abdi, which instantly became one of our largest. The campaign has 6,700 supporters after less than two days online. Canadian teachers unions have launched a Thunderclap to help build support for this.  If you have a Twitter or Facebook account, please sign up to support this and spread the word about it.

We’ve also been asked to support a campaign in Turkey and Morocco this week as well. We’re waiting to hear from the IFJ and EFJ about a possible campaign in defense of a journalist in Transnistria who is a LabourStart correspondent.

I did a followup mailing on the Malaysia forestry workers campaign in English. That campaign is well over 8,000 messages sent, making it our second largest current campaign.  But I expect the Iran campaign to overtake it in a day or two.  Followup emails sent a week after we do the initial mailing are important, and I always do them in English.  If the translators for our other large lists (French, German, Spanish) want to do the same, it might help get several hundred additional supporters for our campaigns.

Mailing lists:

We picked up 974 new subscribers this week following the launch of our Iran campaign. We’re now have 132,173 subscribers to our various lists.

Social networks:

Our Facebook page now has 10,021 likes. I’ve stopped paying for advertising and growth from today will be organic. That ad campaign cost us $95.29 and generated 583 new page likes.

Apps:

Our Android app in Norwegian is now nearly done — just a couple more tweaks and it will go live on Google Play. We’ll begin work on other languages, using this as the template.

Books:

The ILO office in Burma needed a Word version of our global labour movement book; this has been found and sent to them.

LabourStart in Numbers – Q2 2015

Some highlights of this, our second quarterly report for 2015:

Mailing lists

Mailing lists have largely stagnated or shrunk in the last 3 months, though we’ve seen some modest growth for English, Swedish, French, Portuguese and Hebrew.

English: 86,373 – 86,077
French: 8,276 – 8,238
German: 5,700 – 5,708
Spanish: 5,431 – 5,446
Italian: 4,039 – 4,059
Turkish: 3,650 – 3,684
Korean: 3,080 – 3,080
Norwegian: 2,790 – 2,803
Russian: 2,408 – 2,418
Dutch: 1,743 – 1,762

Chinese: 1,103 – 1,107
Polish: 752 – 752
Finnish: 687 – 687
Japanese: 483 – 483
Arabic: 463 – 463
Swedish: 387 – 345
Portuguese: 355 – 353
Indonesian: 346 – 346
Hebrew: 278 – 277
Tagalog: 254 – 254
Farsi: 242 – 242

Other ways to count …

Social networks

Twitter followers

Unlike our mailing lists, we’re seeing continuous growth for our bigger Twitter accounts. In the last quarter, we picked up 532 new followers in English, for example, as compared to just 296 new subscribers to our mailing list.

English: 14,676 – 14,134
Canada English: 4,422 – 4,073
Canada French: 728 – 666
USA: 521 – 492
Indonesia: 292 – 230
Italian: 290 – 255
French: 224 – 221
Spanish: 76 – 75
German: 76 – 73
Japanese: 21 – 21
Russian: 19 – 19
Portuguese: 7 – 7

Facebook

Helped by an ad campaign, our biggest growth this quarter was on Facebook, where our English language page picked up 740 new likes, far more than Twitter or the mailing list.

Like LabourStart.org page (English): 9,893 – 9,153
Members of LabourStart group: 8,500 – 8,338
Like LabourStart page (French): 478 – 463
Like LabourStart page (German): 428 – 407
Like LabourStart page (Turkish): 161 – 149
Like LabourStart page (Hebrew): 143 – 135

UnionBook

Members: 5,879 – 5,862

LinkedIn

LabourStart group: 1,944 – 1,892

Flickr

Union group on Flickr: 790 – 787

Website

Correspondents: 784 – 773

LabourStart.org (news)

Unique users – 24,170 – 35,252

Top countries (by sessions):

This has proven to be remarkably consistent from quarter to quarter, except for Australia’s fall to 4th place.

USA 28% – 25%
Canada 14% – 14%
UK 8% – 7%
Australia 8% – 16%
India 5% – 5%

Most popular pages – page views:

Home page – English 44,076 – 54,062
USA – English 13,854 – 15,024
Canada – English 6,791 – 8,049
Australia – English 2,673
UK – English 2,644

LabourStartCampaigns.net (campaigns)

Unique users – 30,849 – 41,682

Top countries (by sessions):

The very significant growth of Canadian traffic to our campaigns may be explained this quarter by a couple of Canada-only campaigns. One of these was even the third most popular page on our campaigns site.

Canada 23% – 12%
USA 15% – 17%
UK 12% – 14%
Germany 7% – 7%
Australia 4% – 5%

Most popular pages – page views:

China: Stop police violence against workers fighting for their rights – 12,804
Malaysia: Stop union busting in SFI – 5,419
Tell Premier Wynne and Minister Flynn of Ontario to Stand on the Side of Canada’s Workers! – 5,278
Iran: New wave of arrests of labour activists prior to May Day – 4,525
Hungary: Hödlmayr does not respect trade union rights – 4,524

Breakthrough in Europe, and more …

eescYesterday, thanks to the initiative of Silvana, I was invited to address the regular meeting of the Workers Group of the European Economic and Social Committee, a gathering of nearly 100 trade union leaders from all over Europe.  LabourStart was given 30 minutes on the agenda and we followed their adoption of a statement on Greece.  I spoke and showed a PowerPoint presentation (see it here as a PDF), and we distributed LabourStart flyers to all delegates.  There was a lively discussion, and some were quite familiar with our work and praised it.  Others were introduced to LabourStart for the first time and are keen to work with us, including the Lithuanian delegation.

Following the online campaigning course last week in Hattingen, Germany, we’ve heard from two participants — one from Malta who has begun translating our campaigns into Maltese, and one from the European Federation of Journalists who will be working with us on our next campaign.

Our Malaysia campaign continues to grow and is up to 6,459 supporters as of mid-day today.

Thanks to our ongoing ad campaign, we’re nearly up to 10,000 fans on Facebook — we have picked up 247 new fans in the last 8 days, and have just 110 to go.

We’ll be able to revive the Labour Video of the Year competition thanks to our ongoing partnership with the London Labour Film Festival, which takes place this year in September.  More details soon.

The ILO office in Burma has asked permission to translate our book on the Global Labour Movement into Burmese and publish it there.  We’ve agreed.

Finally, I visited this week with a London-based web design company which organized the recent Hack Day at Mozilla which had a trade union theme and at which we made a presentation.  They’re keep to help with with technological issues and have some very interesting ideas (and a wealth of experience).  We’re considering sharing office space with them, so this could be the beginning of a kind of partnership which could help us enormously.

 

The last 10 days: campaigns open and close, Euro-training, a unionized online book shop, and more

Training:
I’m currently in Hattingen, Germany, helping to teach an ETUI course to 22 European trade unionists on online campaigning.  Five of the 25 people in the room attended our conference in Berlin last year.

Campaigns:
We launched a new campaign today in support of forestry workers in Malaysia, at the request of BWI.
The China campaign is growing slowly; it was at 10,000 ten days ago and is today at just 10,184.
Unions in Turkey, Italy and Mauritius have asked for our support for campaigns as well.
The ITF’s Kenya campaign has now been closed; we have not heard back from them about the results.
The Portuguese interface for campaigns has been improved.
We’re live with one campaign in Sinhalese now.

Books & other publications:
I’m probably going to resume marketing books for trade unionists through Powells.com — we still have a partner deal with them and they’re still the unionized alternative to Amazon.

Social networks:
We have an inexpensive ad campaign going now on Facebook again as we race to reach 10,000 likes. We’re up to 9,643 likes today, up 244 this week.

Another week supporting workers in Hungary, Indonesia, Iran, etc.

Campaigns:

  • We’ve done most of the mass mailings for the two campaigns launched last week, and gotten them translated into 11 languages, and the results so far are 5,079 supporters for the Iran campaign and 5,037 for the Hungary campaign. A reminder mailing to more than 70,000 on the English list went out yesterday.
  • After 4 months online, we closed the Holcim Lafarge campaign, which had 8,580 supporters — IndustriALL says: “Clearly the campaign made its impact and was noted by the management of Lafarge and Holcim. Thanks to workers’ mobilisations both on site and through LabourStart we hope there will be more readiness on the side of the management to our demands now.”
  • A possible Indonesia campaign was to go live today, but is on hold for now.
  • I’ve posted information on movements.org both about our existing Iran campaign and offering help — so far, no takers.

Online campaigning course: Just 4 days left to register — for European trade unionists only: http://www.labourstart.org/go/etui

Activating correspondents: The number of active correspondents increase by 63% following my mailing to all correspondents. In addition, we’ve picked up a few new correspondents.

Facebook Group: Our group continues to expand with many new participants (8,436 members today) and quite a high level of activity. There’s been a problem of spammers, but our team of volunteer admins is on the case.

London Hackathon: There’s an event taking place on 12 June at the Mozilla Foundation offices in London at which people with programming skills will work on pro-labour tools — and we’ll be there and are part of the planning.  I met with the organizer this week.  On the event website they write: “The aim is to provide a forum where people can meet, share ideas and start building some apps that will help workers to organise.”  This could result in getting some things done for LabourStart which have long been on our collective to-do list.

Followup on the police complaint in Israel regarding the LabourStart campaign: We’ve been asked by International Union Rights to do an article on this for next month.